Beech Bank Brewing

This hand-lettered sign, displayed in the window of Beech Bank Brewing, proudly displays the business’ name, logo, and motto: “Paddle your own canoe.” The featured logo consists of a person paddling a canoe in the water surrounded by a large circle topped by two leaves. Hand-lettered signs are popular with businesses, as they allow the business to express their brand’s unique personality through art, support local artists, and draw the eyes of potential customers.